Foodpreneur Advantage Program
The Foodpreneur Advantage Program is designed for entrepreneurs who are looking to start or expand a food or beverage manufacturing business producing consumer packaged goods (CPG).
Whether you are developing your first product or expanding into new products lines, this program provides practical, introductory workshops tailored to food-related businesses.
Through expert-led virtual sessions, participants will gain foundational knowledge to confidently navigate the early stages of launching or scaling a food and beverage CPG venture.
Program details
These sessions will be delivered as live virtual webinars, with each session running approximately one hour.
They take place on Thursdays at 10:00 a.m., and participants are required to register individually for each webinar.
Please note: When registering, please ensure that “Northumberland County” is selected as the business centre area.
Upcoming webinars
This session is for you if you’re exploring a food or beverage business or preparing to launch your first product.
In this free 60-minute online webinar, you’ll learn:
- Validate your business model and customer opportunity
- Define your value proposition and competitive advantage
- Understand the regulatory requirements for launching a food business
- Avoid common startup mistakes that cost founders time and money
Leave with the confidence to launch your business on the right foundation while avoiding costly compliance mistakes that can delay growth.
This session is for you if you’re ready to turn great products into consistent sales.
In this free 60-minute online webinar, you’ll learn:
- Position your product for the right customer
- Build a pricing strategy that supports growth
- Increase sales across farmers’ markets,
- online and retail
- Understand what retailers and consumers are really buying
Whether you’re selling direct-to-consumer or preparing to pitch retailers, you’ll leave with practical strategies to accelerate sales.
This session is for you if you want to build profitable food businesses—not just sell products.
In this free 60-minute online webinar, you’ll learn:
- Calculate your true Cost of Goods Sold (COGS)
- Understand unit economics and gross margins
- Build pricing that supports sustainable growth
- Improve cash flow and profitability
Revenue is exciting—but profit keeps your business alive.
Participants will receive a comprehensive Excel financial forecasting tool with completed examples to help build cash flow projections, pricing models and profitability forecasts.
Leave with the confidence to price strategically and make financial decisions that support sustainable growth.
This session is for you if you’re ready to build a brand customers remember—and retailers want to carry.
In this free 60-minute online webinar, you’ll learn:
- Build a brand that stands out in a crowded marketplace
- Connect with your ideal customer
- Develop marketing strategies that actually generate sales
- Create a brand that grows with your business
Leave knowing how to build a memorable brand that drives awareness, loyalty and sales.
This session is for you if you want to build food safety into your business from day one.
In this free 60-minute online webinar, you’ll learn:
- Food safety fundamentals every food business needs
- Practical production best practices
- How food safety supports retailer readiness and consumer trust
- Common startup mistakes to avoid
Build the systems that allow your business to grow confidently while earning customer and retailer trust.
This session is for you if you’re preparing products for retail shelves, online sales or wholesale distribution.
In this free 60-minute online webinar, you’ll learn:
- Packaging that protects and sells your product
- Canadian food labelling requirements
- Common compliance mistakes to avoid
- How packaging influences customer purchasing decisions
Leave with a clearer understanding of how great packaging combines compliance, functionality and marketing to help increase sales and build consumer confidence.